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You're not alone. But ask yourself, "do I need it for my business?" There is definitely a case for it - whether your business is B2B (business to business) or B2C (business to consumer).
Its a fact that a lot of people do use social sites, and having a "many people like this page" button somewhere can give a good deal of credibility to your site. If you're in a B2C business then having a social media presence is another way to bring visitors directly to your website.
Increasingly the search engines like social media too, and a tweet or a like can count as much as a link from another website.
|I like beer||Vintage pictures of beer|
|I'm drinking #beer||Here's where I drink beer|
|I hang out with beer drinkers||Find cheap beer|
|Watch me drink beer||Songs about beer|
|My skills include beer drinking||Long articles about beer|
|Here are beers I like||Lots of beer photos|
And if you're not into social media yourself call in an expert to do it for you - or maybe just to get you started.